Glossary
Visibility
310 answers
Data as of MethodologyCorrections
Definition
The share of category answers that name a company at least once. An answer counts once however many times it names the company. A visibility of 25% means one category answer in four names the company. CeraVe is named in 38 of 144 category answers about skincare brands in Canada: a visibility of 26.4%.
Related terms
How visibility is collected and counted is set out in the methodology.
Free with a work email