The Prompt Group

Brand Choice and Value · Canada

Do expensive skincare products work better than drugstore ones?

Research summary

ChatGPT, Perplexity and Google AI Overview answered "Do expensive skincare products work better than drugstore ones?" 3 times on 6 October 2026 without naming a single brand. They cite nih.gov more than any other source, 22 times, ahead of aad.org with 14. Between them, the 3 answers to this question on brand choice and value cite 19 different domains, 48 citations to the top 12.

Data as of Collected 6 October 2026 from ChatGPT, Perplexity, Google AI OverviewMethodology v1Corrections

What each engine cited instead of naming a brand

Each engine's latest answer to "Do expensive skincare products work better than drugstore ones?": none named a brand
EngineAnsweredSources it cited mostDomains cited
ChatGPT6 October 2026nih.govaad.org2
Perplexity6 October 2026aboutfaceskinco.combarrierandbalm.combeautifulwithbrains.com10
Google AI Overview6 October 2026youtube.combyrdie.comgoldcosmetics.com7

Sources cited

  1. nih.gov22
  2. aad.org14
  3. youtube.com3
  4. aboutfaceskinco.com1
  5. barrierandbalm.com1
  6. beautifulwithbrains.com1
  1. beautywonks.com1
  2. byrdie.com1
  3. goldcosmetics.com1
  4. layered-skincare.app1
  5. parade.com1
  6. quora.com1
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