Skip to main content

Mortgage lenders/Canada/14 September 2026

BMO

AI answer engines name BMO in 3.8% of everything they say about mortgage lenders in Canada.

7thof 16 mortgage lenders measured

Share of what AI said

3.8%

across 288 answers from 3 engines

Answers naming it

11 of 288

Share of voice

2.7%

Sentiment

58 / 100

See the full board

Which AI engines name BMO?

ChatGPT and Perplexity, on the questions this board asked. The third engine is not broken out per company on this board.

  • ChatGPT4.2%of its answers
  • Perplexity7.3%of its answers
  • Google AI Overviewn/anot broken out here

One engine is not broken out per company on this board. That is a limit of what these figures cover, not evidence the engine passed the company over.

Where does BMO rank against every other company?

16 other companies were named on the same questions. BMO is marked.

RankMortgage lendersAll enginesChatGPTPerplexityGoogle AI Overview
1TD10.8%13.5%, above its all-engines figure9.4%9.4%
2True North Mortgage7.3%9.4%, above its all-engines figure7.3%5.2%, below its all-engines figure
3nesto6.9%9.4%, above its all-engines figure9.4%, above its all-engines figure2.1%, below its all-engines figure
3Ratehub6.9%7.3%10.4%, above its all-engines figure3.1%, below its all-engines figure
5Scotiabank6.6%6.2%8.3%, above its all-engines figure5.2%, below its all-engines figure
6RBC6.2%7.3%6.2%5.2%
7BMO3.8%4.2%7.3%, above its all-engines figurenot measured
7Butler Mortgage3.8%not measurednot measured6.2%, above its all-engines figure
9CIBC3.1%not measurednot measurednot measured
9National Bank3.1%not measurednot measurednot measured
11First National2.4%not measurednot measurednot measured
11Pine2.4%not measurednot measurednot measured
13Equitable Bank2.1%not measurednot measured1.0%, below its all-engines figure
13Home Trust2.1%not measurednot measured1.0%, below its all-engines figure
13Outline Financial2.1%not measurednot measurednot measured
16Frank Mortgage1.7%not measurednot measured2.1%

16 ranked, 14 September 2026Figure 1

Your brand strategy

Is BMO your brand?

Your positioning now runs through answers you do not write. We show you whether they match it.

Anton SopovAnton SopovFounder, The Prompt Group

Review my brand in AI answers

Computed from AI answers. Positions are not for sale.